The amount of money that has been floating around since 2020 has really exasperated the demand in the Rolex market. Dealers have been playing the "exclusive" game with customers pretending like stock is limited because of the popularity of the watches and the willingness for customers to pay above MSRP in the gray market. There has been a lot of talk recently on the web that this is starting to cool and the dealers will go back to selling to whoever wants to buy one.
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