[existencebox]

I take a very mechanical view on this, but take this with a grain of salt as my success has been "banal" at best. You have people paying you for your product. This is more fit than most people achieve.

Some good advice I heard is to find and focus on a KPI that aligns with the sort of use that'd indicate healthy consumption of your product+costs, with a guiding principle of "if people are paying us and using it with a trendline moving the right direction, we're succeeding."

Have you thought about what you'd need to do to get more users/get more eyes? (Presuming you've proven enough traction+lack of churn from existing users that it wouldn't be premature) Similarly, are you talking to users who find value in your product and identifying ways you could provide more value?

I personally see tons of potential avenues for growth given what you've said; but obviously saying this ignorant of much of the reality on the ground so take it with a major grain of salt.

[ssangani]

Ok, that's a good point. We are offering 2 week free trial, so I think we will know a little more next week. We have been using ads to drive traffic to our site. We are spending like $2 per sign-up and not sure how sustainable it will be in long run. We are thinking of conferences or community events where we can meet more users. We want to talk to more users and get more feedback, but I'm not sure how to approach this.