Interestingly, isn't that almost exactly what Garmin has done with their wearable ecosystem? A massive data collection people willingly agree to because of the perceived benefits.
Garmin was a long-standing well-respected consumer hardware company that started releasing a miniaturized version of the thing they were famous for: a GPS. They already had brand recognition and all the infrastructure to build quality products that people would trust.
That infrastructure and brand is extremely difficult to bootstrap.
lolinder|9 months ago
That infrastructure and brand is extremely difficult to bootstrap.