Once they start making deals with the relevant organizations, book rooms, handle insurance, replacement hotels, etc, then they'll replace travel agents. These guys don't just Google a bunch of tickets you know.
We're getting into semantics now, but I'm talking about the kind of person who used to sit in a physical store, waiting for someone to walk by and go into the travel agency.
In the 80's and 90's, this is how most people booked their holidays. It was labour intensive, people would spend some time talking with a travel agent in a store, who would have a good idea of the packages available, and be able to make recommendations and match people with holidays.
The remnants of agencies still provide the same services, but (for the most of us) it's all online, it's all tick-box based, and much of the protection is via ATOL/ABTA.
These services still exist, but they're no longer all over the high-street. Names like Thomas Cook, Lunn Poly, have either been absorbed (mostly by TUI), or collapsed, and largely disappeared from the high-street with just a few left. (Mostly Tui).
And those that are left, have been reduced, much like retail banking, to entering your details into the same websites and services available to anyone, and talking you through the results that the computer spits out, that you could have browsed yourself at home. The underpaid travel agent in the store isn't any better connected than you are. In fact, they're possibly even more pushy about pushing you toward the hotels with the best commission than the website is.
I imagine a travel agent would have local knowledge and connections, and would know the quality of the hotels they're trying to send to you, a high commission isn't worth it if your customer is unsatisfied and goes to a different agent for their next trip. Of course this is based on the assumption that the customer always wants to use a travel agent (an unrealistic assumption nowadays, because it's so easy to switch to the Internet).
Someone like Rick Steves(1) still goes to the destinations every summer to check out hotels, restaurants and local companies, I imagine someone with more budget would travel with his company rather than try their luck with some booking.com hotel with a high rating...
eterm|9 months ago
In the 80's and 90's, this is how most people booked their holidays. It was labour intensive, people would spend some time talking with a travel agent in a store, who would have a good idea of the packages available, and be able to make recommendations and match people with holidays.
The remnants of agencies still provide the same services, but (for the most of us) it's all online, it's all tick-box based, and much of the protection is via ATOL/ABTA.
These services still exist, but they're no longer all over the high-street. Names like Thomas Cook, Lunn Poly, have either been absorbed (mostly by TUI), or collapsed, and largely disappeared from the high-street with just a few left. (Mostly Tui).
And those that are left, have been reduced, much like retail banking, to entering your details into the same websites and services available to anyone, and talking you through the results that the computer spits out, that you could have browsed yourself at home. The underpaid travel agent in the store isn't any better connected than you are. In fact, they're possibly even more pushy about pushing you toward the hotels with the best commission than the website is.
netsharc|9 months ago
Someone like Rick Steves(1) still goes to the destinations every summer to check out hotels, restaurants and local companies, I imagine someone with more budget would travel with his company rather than try their luck with some booking.com hotel with a high rating...
1: https://www.youtube.com/@RickStevesEuropeOfficial
jimbokun|9 months ago
1. the travel blogger who writes about places and why you might/might not want to go there.
2. the tour guide who books everything end to end for everyone on the tour and goes along to show and explain the sites.
jimbokun|9 months ago