[mikeevans]

There are a few companies that you might know of that use it, like https://block.xyz/ and https://abc.xyz/

[brewdad]

Cool. Novelty domains for well established dot coms. Now go build a startup that you expect to build up and still own yourself 10 years from now using a .xyz domain.

Good luck.

[OutOfHere]

It is why I don't use .xyz, but there are others that are cheap, e.g. .top. Moreover, one can always get additional domains later for the public image.