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codeguro | 7 months ago

>like when bud light was encouraged to spend a bit of its marketing budget differently

But that was the whole point. They were marketing to children. They still haven't recovered from that backlash. Anheuser-Busch took a pretty damning financial hit and it sent a message to all the other companies not to pull this kind of stunt because it's bad for business. Changing their behavior was the entire point.

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autobodie|7 months ago

The point is flying over your head. Redirecting some ad dollars is an extremely low bar; not comparable to diverting a company's profit center.