[throwaway473825]

That's a commercial service backed by some European banks. It's not at all comparable with a non-profit service like Brazil's Pix.

The closest EU equivalent would probably be the planned digital euro, but the banks are fighting tooth and nail to prevent that.

[ta12653421]

Not only that - ECB, EU Comission / Council also supporting it.

Though, most of the shares belong to major EU banks, yes.