[Jarwain]

The users want to read an article, I'm not sure the average user really cares if it's delivered as a document or an app

[teddyh]

Users do want to find the article via a search engine, and the search engine does prefer the article to be a document, rather than an app.

[skeezyboy]

he make a de good point

[squidbeak]

The user minds when the app gets in the way of the document.

[croes]

Those apps were the article is hidden between ads and newsletter/subscription pop-ups?

The apps are mire likely used to hinder ad blockers than benefit the reader.

What feature of an article needs an app?

[yoz-y]

As a user I want to be able to save the page and read it later.

Admittedly even with .war format and other attempts, this was possible only for a brief time. Now we have a crop of readability converters because even print to pdf is useless most of the time.