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keysdev | 6 months ago

BCorp is just virtual signaling. There is no reason for small business or startup to be Bcorp

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3836293648|6 months ago

The expression is virtue signaling, not virtual

ummonk|6 months ago

It's specifically an ESG firm, not just any random business.

stevage|6 months ago

It depends what you mean by "just".

I worked at one. The BCorp label seemed to do a lot of good in establishing organisational culture and attracting people who were a good fit. The organisation did (and still does) a lot of good.

runlaszlorun|6 months ago

[deleted]

abound|6 months ago

For a bit more color here: a B Corp designation really is just a marketing tool. Unlike the name implies, it's not some special corporate structure, it's just a certification you pay some company to get and pinky promise that you'll be good.

Nonprofits and public benefit corporations at least have some "teeth" to them: they both allow you (in different ways) to do things that aren't directly in the interest of your fiduciary duties, and that single-minded money chasing is what incentives a lot of "bad" corporate behavior.