[ljosifov]

Yes - I meant 'impossible to difficult' to define to all people, at all times. Agree it's easy for me to define how that looks. It doesn't mean that the same is true to you. That's why I went from a very general, to very specific.

I'm saying we ended up in situation where people are lying when they say "I don't trust Google", b/c they have Gmail, use Google services - so their trust can't be zero. It's more than zero. Obviously it's a trade-off, people are pragmatic they do their cost-benefit analysis, and act accordingly. They just lie when they talk about the subject. I think it'd be better for all, if the public discussion moved from "I trust Google zero" (which is obviously untrue), to "There is cost-benefit to this, and I personally chose xyz".