[theologic]

The challenge is that we have a rapidly evolving GLP/GIP/Other landscape being developed. In other words, you take a risk that the government buys the wrong thing. However, I think with a little push, you could have a highly competitive field to lower the federal cost, and the ROI should be easy to plot.

Actually, you don't need to do everybody all at once. Target the biggest (no pun intended) opportunities first.