[pizzathyme]

A sad realization I had:

- Well-run companies prioritize against a bell curve of core customers vs long tail customers

- Today, many of us are inside that curve. Products are made intuitive to us

- But many people (elderly) are not in the middle of that bell curve

And the kicker:

- One day, all of us will move out of that bell curve. Therefore, many products will suddenly become maddeningly frustrating to understand, at once

What's the solution? There's definitely a market opportunity for the long tail customers. But, it's tough to build a smartphone for a (relatively) smaller market. Maybe that's a startup opportunity