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rcullins | 4 months ago
Marketing would be key. I'm thinking about this market because I know that as much as we'd like to think every church is unique, there's a lot of consistency in, say, conservative Baptist churches, so I think there's a place for a solution that attempts to guide congregations toward best practices through templating, intelligent defaults, automation, etc. so they can get up to speed quickly. The kind of churches I'm used to in rural New England (< 100 attendees) are often all volunteer, no one with real tech chops, and use something like Google Sites or Wordpress for a website. So having something that doesn't require managing hosting, design, etc for their website, and has straightforward all-in-one options for other tools (integrated with the church website) seems like it would be a good approach to begin, if the price point were right.
Marketing-wise, I'd likely start with my own pastor/church networks and go from there.
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