[Nek_12]

This might be it. Free tier includes: habit tracking, ritual creation (no alarms), timers, journaling, basic history. Premium unlocks: alarms, AI chat, infinite history, analytics, extra quest.

Power users use alarms + timers heavily according to interviews. But two of them (Level 148 and 177) have zero subscriptions (never paid), so either they found workarounds or alarms aren't as critical as I thought.

The weird part: AI Chat has 11.54% conversion rate when users discover it (vs 0.8% overall). But only 2.4% of users even find it. So there's ONE feature that works, but it's buried and most power users never see it.

Maybe the answer is: make AI chat the core experience, not a locked bonus feature?