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hug | 4 months ago

Taste is fashion, baby.

Taste has nothing to do with your awareness of your preference, and cannot exist in a social vacuum.

Taste has everything to do with others opinions of your preference: If your preferences, on display, are enough to bring many others to agree that your preferences are similar to their preferences, you have good taste. If your preferences, when encountered, are enough to bring others preferences into alignment with yours, you have excellent taste. If you can recognise what is the new hotness before anyone else does, you have even better taste. You don't have to be able to justify it, you just have to know it.

You don't need to be aware of this to be happening. You can have incredible taste while just sitting around and doing your own thing.

You can have incredible taste in only red wine without ever tasting white. You can have good taste in only hip-hop and not jazz, or in impressionist art and not abstract expressionism, or any other number of things.

If I know that your recommendation for a category is going to be good, then I know you have good taste.

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