[nickdonnelly]

It's called Synth ID. It's a watermark that proves an image was generated by AI.

https://deepmind.google/models/synthid/

[VladVladikoff]

Super important for Google as a search engine so they can filter out and downrank AI generated results. However I expect there are many models out there which don’t do this, that everyone could use instead. So in the end a “feature” like this makes me less likely to use their model because I don’t know how Google will end up treating my blog post if I decide to include an AI generated or AI edited image.

[Filligree]

It’s required by EU regulations. Any public generator that doesn’t do it, is in violation of that unless it’s entirely inaccessible from the EU…

But of course there’s no way to enforce it on local generation.

[airstrike]

So whoever creates AI content needs to voluntarily adopt this so that Google can sell "technology" for identifying said content?

Not sure how that makes any sense

[jsheard]

In theory, at least. In practice maybe not.

https://i.imgur.com/WKckRmi.png

[raincole]

?

Google doesn't claim that Gemini would call SynthID detector at this point.

Edit: well they actually do. I guess it is not rolled out yet.

[raincole]

*by Google's AI.

[zamadatix]

By anybody's AI using SynthID watermarking, not just Google's AI using SynthID watermarking (it looks like partnership is not open to just anyone though, you have to apply).