[theknarf]

People tried to standardize on XMPP back in the day, but capitalism figured out that standardize didn't fit their profit motivation. These days XMPP is a bit of an dated XML-heavy protocol, but Matrix is a newer alternative, and it supports bridging.

[arthurfirst]

No profit in allowing people to communicate freely without intermediaries.

How to middle man and gatekeep otherwise?

[hmokiguess]

While I agree with you, there's certainly other ways to make money in an open protocol. Email perhaps is a good example, we are still on SMTP/IMAP and there's lots of business built on custom clients and whatnot. (Ok, maybe not the best example haha but hopefully you get my point here)