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gekoxyz | 2 months ago

I never thought this could happen, especially after the "Ghibli scandal". OpenAI has pulled a majestic business move. They got to allow people to generate Disney characters without issue AND will give 1 billion dollars to OpenAI?

Now the internet will be flooded by Disney character's videos, and since they don't have to pretend they didn't train on their intellectual property anymore I'm really curious to see where this will bring us.

We should rethink copyright btw.

discuss

order

Hamuko|2 months ago

>Now the internet will be flooded by Disney character's videos

How is Disney okay with this anyway? They've sent their lawyers after daycare centers who dared to paint a picture of a Disney character on their walls. Why are they suddenly going to ignore me prompting a video of Winnie the Pooh hitting the bong?

therealpygon|2 months ago

Disney, is well aware of the writing on the wall that copyright is going to continue to become increasingly harder to enforce, as generative ai distances itself from brute mimicry, and because infringers can generate new versions faster that takedown notices can be filed. Their alternative is to either be steamrolled, or leverage their IP while it has worth in order to latch on to the AI market. Plus, they give a solid explanation: it is free advertising when there are guardrails on how the characters can behave/say/portray (which is the advantage of the deal — I assume a similar one with Google, Microsoft or Apple will be forthcoming too).

When a true “leader” big or small emerges, every bit of capital will flock to it, leaving a burned out nest of ai company husks. But hey…maybe this time will be completely different. (And upon consideration, I think this is exactly why. All their deals are with the husks, while keeping their IP to leverage with the winner.)

afavour|2 months ago

Because they didn't get any money from the daycare and they will get money from OpenAI when you make your Sora video. That's all there is to it.

crumpled|2 months ago

As an aside: Winnie the Pooh is public domain, so he can do drugs if he wants. But he shouldn't wear a red shirt while he does.

itomato|2 months ago

They smell blood in the water and just bought their next gen studios for $1B

onion2k|2 months ago

Sora is a heavily censored model so presumably they believe they can stop that sort of content being generated.

bmacho|2 months ago

> How is Disney okay with this anyway?

They rather have control over who, when, how can create AI with Disney property, than let people figure it out themselves.

CamperBob2|2 months ago

They say that if you were to parachute Sam onto North Sentinel Island and come back in five years to check on him, he'd be their king.

doctorpangloss|2 months ago

They’re not. It will take them so long to negotiate the terms of using important IP that Sora will become obsolete.

luckydata|2 months ago

IMHO the smart people saw the "Ghibli scandal" and thought "omg this is the feature of IP".

You don't like the last Star Wars trilogy? Pay us a few hundred dollars and you can rewrite your own story, thank you very much this is where you put the credit card number.

It was INEVITABLE.

DrewADesign|2 months ago

I’m pretty sure people don’t want that for the same reason people buy books instead of writing things they want to read. It’s not just to save the effort— stories are good because they surprise, challenge, and inspire us. I think the idea of the “everyone can make the exact movies they want to see” thing conceptually makes sense at first blush, but I just don’t think people want something that matches their assumptions entirely.

Not only that, they’re materially worse than real movies. Designer t-shirts still sell despite people being able to buy blank t-shirts and color them in with laundry markers.

moi2388|2 months ago

Yes, we should abolish it. Great that you drew a shitty drawing, why would that mean I can’t draw a mouse anymore?

It’s archaic. The only thing we need now is identification. Oh, this is actually produced by Disney? Great. Oh, this is some Chinese knockoff? I might not want to consume it then.