[adverbly]

I'm not sure it's that uncharitable...

The original quote was apparently said without an understanding of the customer base as if ad blockers were not a core piece of their value proposition.

This person doesn't understand their customer if they think it's going to bring in more money to cut ad blockers... It would bring in far less money because they would lose most of their customer base. It's not off mission: it's off Target.

[xedrac]

I would go as far to say that ad blockers are the primary value proposition of Firefox at this point. If they lose that, I have little reason to use it on my phone or my workstations.