[pridkett]

Geotargeting. I live in a semi rural area. My town has 1.1% of kids who are classified as ESL. There’s a much larger town near us that has 32% ESL and 70+% of Hispanic descent.

We get podcast and very infrequent YouTube ads in Spanish. So does everyone else we’ve talked to. When you use IP address databases it almost always says our IP addresses are in the other town.

[pests]

I looked up the stats and apparently my metro area (Detroit) is about 4.5 million people, with 7-10% of them speaking Spanish or having Spanish ancestry.

I do think it makes sense their ad algo messes up once in awhile.