[B-Con]

Preserving more than one lineage and providing a cohesive family name isn't practically easy, and society did not go that direction, and that likely isn't a coincidence.

Discarding names doesn't preserve lineage. If you need a book to trace the names, then the point of using a name for lineage has failed.

> The traditional approach is for women to keep their maternal name and discard their paternal name on marriage while men do the opposite

It sounds like this scheme is "men keep one name lineage, women keep another".

Which, IMO, has the practical drawback of not identifying the current family unit. Lineage was important, but so was gathering all folks together into a household. When taxes, religious ceremony, etc. occurred, there was one household name on the roster responsible. This was particularly important in societies where men held certain rights for the household.