I have a different theory for the current enshitification we see. When OS updates became free Apple and Microsoft stopped caring about what customers want and what will sell. This allowed them to do whatever they wanted without repercussions. OS updates automatically and the new UI is forced on you along with the terrible UX taped on top. Every app and API was geared to the latest OS version alone for developer simplicity and this added to the pressure on the end customer. I don't know how this loop ends, but this sucks.
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