[darhodester]

Yes, it's quite trivial to convert traditional CG to Gaussian splats. We can render our scenes/objects just as we would capture physical spaces. The additional benefits of using synthetic data is 100% accurate camera poses (alignment) which means the structure from motion (SfM) step can be bypassed.

It's also possible to splat from textured meshes directly, see: https://github.com/electronicarts/mesh2splat. This approach yields high quality, PBR compatible splats, but is not quite as efficient as a traditional training workflow. This approach will likely become mainstream in third party render engines, moving forward.

Why do this? 1. Consistent, streamlined visuals across a massive ecosystem, including content creation tools, the web, and XR headsets. 2. High fidelity, compressed visuals. With SOGs compression, splats are going to become the dominant 3D representation on the web (see https://superspl.at). 3. E-commerce (product visualizations, tours, real-estate, etc.) 4. Virtual production (replace green screens with giant LED walls). 5. View-dependent effects without (traditional) shaders or lighting

It's not just about the aesthetic, it's also about interoperability, ease of use, and the entire ecosystem.