[annexrichmond]

How do you suppose Cybertruck is a failure? I see just as many of them as Rivians, while releasing over 5 years later.

[_ea1k]

It was estimated at >200k/year, but in reality is well under 50k/year. I'd say that is a failure compared to their guidance.

[haspok]

They are so proud of the Cybertruck sales that they don't eevn dare to disclose sales figures. That's the sign of a market success.

[stetrain]

They built production capacity for 125,000-250,000 units per year. They are selling around 20,000 units per year.

It was supposed to cost $39k at the low end and have 500 miles of range at the high end. This drove the hype and high reservation numbers.

In reality it costs $79k and offers up to 325 miles of range. Doubling the price is going to significantly limit the reach of the product.

[Slothrop99]

Ignoring who makes it, this kind of gimmickmobile usually sells well for about a year, and then everyone who wants one has one. It was never going to be a tentpole.

[NewJazz]

Rivian is not making money on those trucks either... I wouldn't count that as a win.

[panopticon]

Rivian isn't exactly selling well either.

Perhaps more interesting is the F-150 Lightning outsold the Cybertruck in 2025 and Ford still canceled it as a failure.

[qingcharles]

I regularly see Rivians. I've never once seen a Cybertruck in real life. (Midwest USA)

[Natfan]

it isn't road legal in many countries outside of the united states

[The_President]

Being able to slice barb wire fence is a feature.