[didntcheck]

It's not users who are pushing this. It started off with just superfluous but optional apps of websites. Now every year I find there is something I used to be able to do, which I now must own a smartphone to do. And it's not just getting discounts at coffee chains, it's increasingly stuff like accessing healthcare plan benefits, or verifying my identity for banking

A few sites throw up a blocking screen to download the app, which disappears once you spoof a desktop UA. But the big problem is businesses now having no web interface at all

[pipo234]

Very good point, though I believe it's both market push and consumer expectation.

Because we have such limited control over our devices, they effectively provide the security of a jail locking down what users can do. That is appealing from a healthcare or banking perspective because it obfuscates the client-server API and gives exact control over the UI. As a bonus, the coffee chain gets to glean lots of details from your phone that would be unavailable in a browser.

As individuals we can do little more that push back: don't let yourself be trapped by coffee chains (go to a different one) and bother your bank's service line about having to use their app. The rest is up to government intervention, I fear.