[dartharva]

I don't know about Windows, but it will take a lot more enshittification than that to burn down the Office brand. Excel alone carries it to dominance.

[pixelpoet]

The Office brand is literally gone, they renamed it to "Microsoft Copilot 365 app". Check https://office.com

[everdrive]

I'm shocked they didn't stash "defender" in there somehow. I used to joke that one name they'd rebrand the start menu as "defender for application launching" and rebrand the power button as "defender for powering on."

[withinboredom]

Copilot is such a dumb brand name. At least to me, it confers that I need to be a pilot and that it requires training to be one.

I just want to be productive, not fly a plane.

[vjvjvjvjghv]

That is insane. Microsoft Office is probably one of the most recognizable brand names ever. Reminds me of the time when they called everything .NET.

[mlnj]

The only mention of the word 'Office' on that page is

'The Microsoft Office app is now Microsoft 365 Copilot'

It is really sad to see MS kill such a behemoth brand for nothing.

[1718627440]

Except that nobody cares. The Office brand is too large too get killed by Microsoft.

[gertrunde]

That's not really what happened...

https://www.theverge.com/tech/856149/microsoft-365-office-re...

tl;dr : the website formerly known as office.com that was a portal for accessing a bunch of stuff changed name to "Microsoft 365" in 2022, and then again more recently (adding the copilot bit).

Edit: Although the horror show that is Microsoft product naming in that area left the door wide open for this confusion.

[beAbU]

Pretty soon Excel will be renamed to "copilot for spreadsheets", word will be "copilot for documents" etc.

[unyttigfjelltol]

Word, Excel, maybe, but the MS strategy is vendor lock-in not any actual productivity. We see all day long how AI burns down silos and enables cross-platform coordination.

I bet MS saw this too and the “CoPilot Everything” pivot was their failed effort to maintain vendor lock-in in the age of LLMs. That failed, devalued their product, since they doubled-down in the meantime on enhanced hostility to cross-platform tools (try lately to read LLM markdown on vanilla M365?) now MS will have that reckoning after conceding a 3-year head start to disrupters and, yes, antagonizing core users with uptempo customer-hostile slop.