[wasabi991011]

> If the EU had a real problem with addictive designs and social media the time to move against it was of course 10+ years ago.

Addictive designs and social media have changed a lot in the last 10 years, for one. But more importantly, there's no statute of limitation on making laws.

[jimnotgym]

Also, 10 years ago the US government used its almost unlimited soft power over Europe to stop them regulating tech firms.

The US doesn't have any soft power any more.