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phire | 16 days ago

I think you can get most of the benefit by just banning targeted advertising.

Require that every user must be shown the exact same ads (probabilistically). Don't allow any kind of interest or demographic based targeting for paid content.

Advertisers would still be able to place Ads on pages they know there target audience goes, but wouldn't be able to make those same Ads follow that target audience around the internet.

discuss

order

raw_anon_1111|16 days ago

Yes, a user in GA should be shown an ad for a car dealership in Hawaii…

HWR_14|16 days ago

Geofenced ads are not the same as targeted ads.

terminalshort|16 days ago

How will they know where their target audience goes if there is no tracking?

kaibee|16 days ago

Use 0.01% of brain power? How is it that Fox News always has the buy/sell gold ads? Hyper-segmenting society into advertising bubbles is about the same as if you hyper-segmented your body into cell clumps. You need unintentional cross-pollination, otherwise there is no more society.

fooker|16 days ago

Good policy in my opinion.