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caminante | 10 days ago

> Millennials are heavy drinkers.

That's news to millenials and the graveyard of craft breweries. I thought alcohol consumption is trending off for younger generations.

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SamoyedFurFluff|10 days ago

Millennials are not the younger generation anymore. That refers to Gen Z and alpha.

hyperbovine|10 days ago

It’s more like, millennials got older and started drinking less (as happens), and Gen Z drinks different things like hard seltzer, and also drinks a bit less overall. Plus there were just way too many craft brewers making hoppy ipa to begin with.

caminante|10 days ago

40% of the US population is older than 45, and millenial includes < 50th percentile.

We're also talking about alcohol consumption. Only half of Gen Z can drink and none of Alpha.

RupertSalt|9 days ago

Alcohol has adverse interactions with psych meds, and THC is becoming the recreational drug of choice.

caminante|9 days ago

Not yet.

I see one poll by a cannabis outlet claiming 46% of marijuana users are millenials (read: high proportion of user base). However, <20% of millennials smoke marijuana. [0] And another claims <40% use cannabis.

That's still below the ~50% of millennials who consume alcohol.

[0]https://news.gallup.com/poll/284135/percentage-americans-smo...

panzagl|10 days ago

I hate to break it to you, but Millennials aren't a younger generation anymore...

though I'm not sure they drank any more than the 2-3 generations that proceeded them.

caminante|10 days ago

> but Millennials aren't a younger generation anymore...

Not younger than GenX/Baby Boomer? How?

rybosworld|10 days ago

caminante|10 days ago

Well, your first Google result is a blog post that makes my point.

> For example, baby boomers are the generation with the most dramatic increase in harmful alcohol abuse. In contrast, Gen Z prefers the sober lifestyle as they are known to consume alcohol much less than any of their older counterparts, including millennials.