[csa]

> And if it's so cheap and bespoke, why buying it and not making it in house?

0. Sure, some products will be made in house. That said, being able to spec a product well is a skill that is not as common as some folks seem to think. It also assumes that an org is large enough to have a good internal dev team, which is both rare and relatively expensive.

1. It sloughs responsibility, which many folks want to do.

2. It allows for creation to be done not by committee and/or with less impact from internal politics.

3. It facilitates JIT product/tool development while minimizing costs.

That’s off the top of my head.

The realities of business often point to internal development not being ideal.