1Password pricing increasing up to 33% in March

[otterley]

Just got an email from 1Password:

Since 2005, 1Password has been on a mission to make security simple, reliable, and accessible for everyone. As the way people work and live online has evolved, so has 1Password.

More recently, we’ve invested significantly in new features that make 1Password even more powerful and effortless to use, helping protect what matters most to you, including:

* Automatic saving of logins and payment details

* Enhanced Watchtower alerts

* Faster, more secure device setup

* AI-powered item naming

* Expanded recovery options

* Proactive phishing prevention

While 1Password has grown substantially in value and capability, our pricing has remained largely unchanged for many years. To continue investing in innovation and the world-class security you expect, we’re updating pricing for Family plans, starting March 27, 2026.

Current vs New Pricing:

* Current price: $59.88 USD / year

* New price: $71.88 USD / year

The new price will take effect at your next renewal, provided it’s on or after March 27, 2026. Those occurring prior to March 27, 2026, will continue at the current pricing until your next renewal.

[Note: this is for family plans; individual plan price increases even higher, percentage-wise!]

[et-al]

Too bad they took VC funding and have to be a "global leader in identity security" instead of just making a damn good password manager.

https://1password.com/press/2025/nov/1password-strengthens-l...

[luckman212]

"AI-powered item naming" is literally one of their new features. Not sure which is more embarrassing: releasing this feature, or using it.

[freely0085]

VC and PE money always there ruining the good things. Taking money from the devil.

[quacker]

My family pricing went up by 20%, from $59.88 USD to $71.88 per year.

I like 1Password a lot. I've used it for 10 years. It's never lost a single thing, and I don't recall any downtime that impacted me. It's easy to setup and 99% hassle free. Works on my various device types (windows, mac, ios). It supports passkeys and 2FA codes. I like having shared and private vaults. I love the ability to share an auto-expiring, one-time-view link to a password. And the billing is a simple subscription fee.

I could do without some bloat. Watchtower feels like an enterprise need that is otherwise low-value and (by default) noisy for individuals/families. I obviously don't need "AI" forced into my password manager. I didn't love the version 7 to 8 transition that required a new app/extension to be installed. But all of that is really not so bad.

So yeah, I don't feel like I'm getting any additional value that justifies the price increase, but it's still more than worth it for me.

[Valodim]

You mean they didn't increase prices in 10 years? A 2016 dollar is not the same thing as a 2026 dollar

[joshstrange]

I get a lot of value from 1Password but the software quality has fallen.

There was a period of time that 1P would constantly grab window focus on macOS, they must have finally fixed it because after months of it randomly happening I don't think it's happened for at least 4 months. Then there is stuff like adding a new item, the search "Try searching anything", well, at least as long as "Anything" is not the _type_ of new item you want to create...

If I search "API" because I want to create an API key entry it shows be a bunch of worthless suggestions of websites (why would that be useful?) and at the bottom just injects my search term into the name of the 3 top "types" of item you can make. I have to expand it and scroll down to find API Credential. This is maddening to me. In part because of the mocking "Try searching anything", which is just clearly BS, and in part because I find the website search 100% useless and the only thing I care to search on is the types of new 1Password item I might create.

Video: https://cs.joshstrange.com/jFqYXC8q

[jrochkind1]

The email I got with individual plan went from $35.88 USD / year to $47.88 USD

The new price then is $4/month. From $3/month. (So still 33% increase, similar to family plan in OP].

I found it very cheap before, which is part of what encouraged me to get it in the first place, vs trying to do something free. Would I have signed up for it originally at this price? I don't know. But it's not enough to make me switch to a competitor now, or try to find a way to do password management for free -- so they predicted succesfully for me that they'd keep me as a customer. Even though annoyed.

Definitely can't go back to having no password management. (I also use it for TOTP and passkey).

If I was on all Apple/iOS, I'd probably just use iCloud. But I need multi-OS-vendor support.

What one actually needs these days is not something one can get a reasonable UX for free for. (unless you only need apple OS's maybe? Or only chrome?). There's really no alternative. I think they realized that, and that they were leaving money on the table. I got 1Passowrd originaly when I needed TOTP, and wanted something that was multi-device and secure, and certainly didn't want to host it myself. I don't know what else I'd use.

[kantselovich]

I'm building an alternative called Lockstep: KeePass-like local-first password vault but with build sync https://github.com/lockstepvault-hq/lockstep

Sync requires a server, however server does not see any secret data, it is only used to relay encrypted hash-chained ops log between devices. It's intended to be self-hosting friendly - server is single binary backed by SQLite.

It's project is early-alfa, CLI app, Keepass import and sever/sync work for the most part, there is MacOS app in progress and plans for a iOS app and a browser extension.

Not ready for production and it's not audited.

I'm currently using KeepassXC/Keepasium with Syncting, but I want a better solution - something that supports trouble-free sync natively and allows me to own the system

[xp84]

Have you tried StrongBox? It uses standard KeePass vaults and covers the Apple platforms, sync the file with whatever you like and use any KeePass client for Android, Windows, and others. Strongbox is $25/year, but has a trial. If I remember correctly, the Windows and Android clients I chose are both free (of cost).

Note: no affiliation with the developer, I just discovered it from a post similar to this, having never heard of it, and thought your needs sounded similar to mine.

[bombcar]

https://support.apple.com/guide/icloud-windows/set-up-icloud...

> After you set up iCloud for Windows, you can use iCloud Passwords to access your passwords in Google Chrome, Microsoft Edge, or Firefox using a browser extension. You can also manage your passwords in the iCloud Passwords app.

Could be worth a try.

[pipes]

I use passwordsafe https://pwsafe.org/

Sync the file to Dropbox. Available on all my devices. 2fa protection in password safe - yubi + password.

This is probably not the most secure system in the world but I've been using it for 10+ years. And it's free.

[piskov]

Bitwarden, keepass

[qubex]

They’ve added a lot of ‘functionality’ but I use none of it. In December I migrated everything out and into Apple’s native Password manager, and cancelled my subscription to 1Password. Just in time, apparently. Subscription models need to die.

[uhx]

Subscriptions are fine, companies are greedy

[nerdjon]

I feel like I am really struggling to see the issue here with pricing, it is still a very cheap subscription and it does what we need it to do. And they were one of the ones that came out better in that recent security analysis of password managers. I see a lot of people upset here and I don’t get it.

Did they need to increase the price? Honestly I don’t know, without seeing their financials it is hard to say. But I would much rather they be able to be sustainable.

It likely doesn’t help that they are facing more and more free competition from Google and Apple. I know I have been considering a switch to Apple Passwords after the recent changes to it. I doubt this will excelerate it or anything because I will still want somewhere as a secondary area incase I loose access to my apple account.

[etothet]

I've been a mostly happy 1Password customer with a Family plan for quite some time. This may cause me to jump ship.

My biggest issue with 1Password has been 1) how intrusive it can be in the browser, especially on mobile when it's too proactive to show its dropdown and just gets in the way of my experience. I know this is challenging because a mobile device is a small screen, but it is incredibly frustrating. 2) how bad the Safari extension. It regularly fails to load at all.

Aside from that, while you're absolutely correct - 1Password is still relatively inexpensive, let's look at the improvements thet mention:

1. Automatic saving of logins and payment details

Isn't this what 1Password has always done or am I misunderstanding?

2. Enhanced Watchtower alerts

I haven't seen any of these alerts ever help me.

3. Faster, more secure device setup

This I have noticed. It is very convenient

4. AI-powered item naming

This is weak sauce. I don't care for "AI" to help me name my logins/accounts/etc.

5. Expanded recovery options

I'm not sure what this is and how it's different than what they've always offered on a Family plan.

6. Proactive phishing prevention

Fine, I guess.

[Huppie]

To be honest I'm mostly fine with the price increase (it hasn't been adjusted for inflation in ages), the thing I do take issue with is that for over a year now (with the 'upgrade' to a new web interface) you can't easily create a password etc. anymore straight from the browser extension.

You click the button in the browser, choose what to create 'I want to create a password (or a note, or whatever)' and then get redirected to their web-app and be presented with a pop-up asking what you want to create (I just told you, didn't I?)

I get it, when you move to a new web-app some things can break. But after using stored passwords creating new ones is pretty much the only other thing you do in the app, it seems to be core functionality that's been broken for over a year now, it's kinda madness tbh.

Edit: To be fair they offered a 'solution' when I reported it: "Don't use the web-app, install our desktop app instead."

[sega_sai]

The manage to find the money to sponsor an F1 team, so I don't think the money is the issue.

Also, if they'd increase things by 5%, or did yearly 2% increases or something like that, I'd be okay with that (to cover the inflation). But the 33% increase combined with the list of features I don't care about -- that's just taking users for granted. Thankfully I didn't start using passkeys, otherwise I'd be locked within 1p without ability to export them.

[jms703]

In a world where everything is increasing in prices and salaries aren't keeping pace, you might be able to see it if you imagine what life was like making much less money.

1Password, like other subscriptions, becomes something for the middle class and up, not for the masses.

Vendor solutions become the only option.

[malshe]

> I will still want somewhere as a secondary area incase I loose access to my apple account

I'm quite content with Apple's Password app but I pay for 1Password only for the peace of mind of having a backup in case Apple ever locks my account. I will suck it up and pay the higher price.

[qubex]

In China the median hourly wage is somewhere between 4 and 6 USD, whereas in India where most employment is ‘informal’ estimates of the median wage vary from about 50 cents to 1 USD an hour.

So to cover those twelve dollars, the average Chinese worker will have to work three to four more hours a year just to have the same functionality, whereas the Indian average worker will have to work twelve to 24 more hours a year.

Does that help your struggle?

[xp84]

I switched to a product called StrongBox which is an Apple-specific app (iOS and Mac clients) that uses standard KeePass vaults. Various free clients exist which I use for my Android and Windows devices, and you can sync using either direct integration with Dropbox, OneDrive, etc, or use the device’s filesystem and sync it to whatever you like that way. It supports passkeys as well and you can have your iOS devices save your passkeys in StrongBox instead of the Apple thing.

The UI isn’t quite as slick as old versions of 1PW were, but since 1PW went Electron I don’t see a difference in quality.

I still refuse to rely on iCloud’s functionality for this since it is a one-way door, giving you no native way to export your vault without painful, one-at-a-time password typing. I had to do that once to escape 6 years ago — never again. Literally every other password manager lets you export a plaintext CSV.

[firefax]

I've had good experiences with KeePassXC. In addition to being able to store your passwords, it can ingest TOTP seeds. And finally, it's open source and cross platform. (I originally stumbled upon it because it was the only KeePass implementation that tried to look like a native MacOS app)

This is a killer feature for me, since apparently iOS backups do not backup your TOTP generators in Google Authenticator, which I discovered after I wiped my phone and restored it thinking I was perfectly safe doing so given I had a backup.

I now encourage all the folks I mentor to set up a KeePass vault for the TOTP seeds.

There's even an option to generate one of those fancy QR codes that apps like authenticator can use, so the two are not mutually exclusive.

If you're an individual, not an enterprise user, I don't see why anyone would pay for a password manager.

[JavaWing]

Is KeePassXC better than Bitwarden?

[commandersaki]

Price increases are always annoying, but I will stay the course.

I don't see myself switching to free competitors like Apple Passwords or Google (doesn't do E2EE). While I am pretty much in the Apple Ecosystem, my family members who use 1P are not, you won't get the same support, it doesn't autofill entries with custom fields, you need to use separate apps to store notes and documents/images, etc. It is just a barren password manager that Apple provides for free and doesn't get the same love as 1P does.

As for competitor cloud based password managers, most of them just don't have a tight security model compared to 1P, and I'm including some of the newer entrants like Proton Pass. 1P made a really smart decision of having a separate password and secret key and using a PAKE to authenticate. I don't think anything has come close except maybe Enpass with its notion of a keyfile. For me, the security story is of utmost importance. Also a lot of the status quo can't seem to get the basics of encryption right, a few still supporting non-authenticated encryption, bleh.

As for Keepass or local (FOSS) password managers, I would rather just write in an encrypted plain text file instead and store everything there. I don't need to be forced into using a database for that.

[paxys]

It's a shame that the free/cheap password managers that regular people would use (like those by Apple, Google) seem unwilling to loosen their platform lock-in, and others like 1Password mainly target business use and are too expensive for the average joe to bother. So decades and dozens of new auth standards later we are still in a place where people use the same password on all accounts and write it down on post-its.

The industry has collectively spent untold billions/trillions on cybersecurity over the years, while the best way to actually secure access would be to have a free, preinstalled, interoperable password manager that "just works".

[AlexandrB]

1Password used to be great for personal use and you could sync your vault with Dropbox or Synchings or whatever. I'm sad they stopped selling "forever" licenses and supporting local sync and went the SaaS route.

[mikestew]

It's a shame that the free/cheap password managers that regular people would use (like those by Apple, Google) seem unwilling to loosen their platform lock-in

How do you mean? You can export your passwords from the Apple app:

https://support.apple.com/guide/iphone/export-passwords-iphf...

Does Apple have an Android or Windows app? Well, no, and if that's your meaning then I can see your point.

[gaws]

> It's a shame that the free/cheap password managers that regular people would use (like those by Apple, Google) seem unwilling to loosen their platform lock-in, and others like 1Password mainly target business use and are too expensive for the average joe to bother. So decades and dozens of new auth standards later we are still in a place where people use the same password on all accounts and write it down on post-its.

Bitwarden is free and easy to use.

[luizfelberti]

You left out the most bizarre part of the email:

> Action needed: Please go to my.1password.com/billing to register your approval. If you do not provide consent by your next renewal date on or after March 27, 2026, your subscription will automatically be cancelled at time of your next renewal

Apparently you get auto-cancelled if you don't manually accept the price increase?

[shade]

Wasn't mentioned on mine, either (Ohio, United States). My subscription is through in-app purchase, so I'm assuming that'll go through Apple's usual "your subscription price is increasing" flow.

[fnwbr]

yep, i also had the auto-cancellation included. located in germany. good job, EU! :)

[teovall]

That wasn't in the e-mail I received. Perhaps it's only for customers in certain locations in order to comply with local laws.

[rozboris]

what's interesting is that the email I received did not contain this part. Maybe it's the billing address and laws? Mine is in the Washington State, US.

[Raed667]

There is no reason for this increase except the fact that they know people are too lazy to migrate away.

Most of the listed features don't make any sense as core value propositions (wtf is AI-powered item naming)

[al_borland]

I just wrote up my migration plan. This is going to be very painful.

Step 1 is deleting accounts I don’t use anymore. I did 2 of them today. One required an email, another required a phone call. Both were rather painful, but at least I was able to get them done within the day. I have 320 accounts left to go through.

I have been wanting to reign in my digital footprint, so I guess this is a good excuse, it’s just very difficult. Last year I tried to delete a PSN account (I have 2 of them). I waited on hold with Sony for 45 minutes for them to just hang up on me. I also got caught in captcha hell a few times.

I also have to be willing to let things ago. I found an old Zinio account. I assumed the company would be dead (digital magazines), but they are still going, my account still works, and I have dozens of magazines in there I purchased 15 years ago when the iPad launched. Do I keep it around just incase, or let it go… there are going to be a lot of things like this. I almost feel like I need to take time off work to deal with this.

[mikestew]

There is no reason for this increase except the fact that they know people are too lazy to migrate away.

They're not wrong. I'm a geeky guy with a tech resume as long as your arm, and I'd really rather do something else beside research how to export 1PWD data to something else, then import to $TOOL_OF_CHOICE. I'm sure it's not all that hard, and maybe that's part of the problem: it's monkey work, not an interesting technical challenge, right up there with "clean the gutters".

[commandersaki]

Migrate to what exactly? And what happens when the thing you migrate to also increase prices?

[phantomathkg]

Below are a few valid reason to increase the price a software company charge their customer.

1. R&D 2. Increase salary 3. Increase OpEx

[morgango]

Completely worth it to me. It would be an incredible value at twice the price and part of my daily workflow on all machines.

[don_neufeld]

Same, just excellent software that I use 100+ times per day.

Quality matters in what you use constantly.

[oliyoung]

+1

For pure peace-of-mind managing a family and all our passwords and digtial security, it's value is far more than this monthly cost

[bombcar]

If everyone goes to their subscriptions and cancels today maybe they'll get the message.

I've done it, and will spend the rest of the current renewal figuring out how well Apple Passwords works, I guess.

I'd like to sync everything but realistically I just need to extract any 2FA I have left in 1p; everything else can be password reset when the time cometh.

[drcongo]

I stopped using 1Password for personal stuff and switched to just Apple Passwords about a year ago so I can add a little colour to what to expect.

Firstly, the Apple Passwords app is slow as molasses, just really really bad. If you've got more than about 1000 items, it's almost unusable. That said, you very rarely have to use it, because password entry in Safari is perfect, and the menubar app for it doesn't have the same slowness problems.

One big gotcha though is that Apple Passwords thinks site1.example.com and site2.example.com are the same site. So if you log into site1, it notices that the password you used isn't the password for site2 and offers to update it. If you click yes, it will overwrite the password stored against every subdomain of example.com - if you need to use multiple Sentry accounts, this is very problematic.

Finally, password entry in other browsers is less than perfect. There's an extension for Firefox but it's clunky, and the experience is even worse in Orion. Don't know about Chrome as I don't like to have spyware on my computer.

[qubex]

Apple Passwords works very well (as somebody who has fully migrated to it for password storage and OTP functionality). There’s a bit of a hassle because Apple has much simpler data structures currently, but you can bet that they’re working to enhance the record types they support because it’s such an easy win.

[supernes]

Just cancelled my subscription, which was due for renewal a few days after the change takes effect. I can live with vaults being read-only while I find a (self-hosted) alternative.

[the__alchemist]

FF password manager has been working for me.

[moulick]

nothing better than bitwarden

[frm88]

KeePass. Free. Portable.

[ivannovazzi]

If the main use case is shared team secrets (API keys, tokens, .env equivalents), there are team-secrets-specific tools worth considering as alternatives:

- KeyEnv (keyenv.dev) — CLI-first secrets manager, syncs across team via CLI. Works like .env but centralized and access-controlled. No per-seat pricing. - Doppler — More full-featured, team-friendly - Infisical — Open source option with self-host

1Password is great for passwords/logins. For dev team secrets specifically (API keys, CI tokens), a purpose-built tool often fits better since you get CLI integration, per-project scoping, and environment-level access control.

Depends on your ratio of "password manager" vs "secrets manager" usage.

[fred_is_fred]

This is useful enough for a family of 4 with teenagers who have a lot of logins that I don't mind the price. I'm not going to deal with self-hosting to save $1/month. My time is worth more than that.

[whitepoplar]

I'd like to switch to Bitwarden, but my singular focus is on security. I trust 1P because of its reputation in the security community. Does Bitwarden have any drawbacks when compared to 1P, security-wise?

[wps]

A commenter here recently just asked me if I have considered BitWarden due to my gripes with KeePass. KeePass cannot rent-seek off my passwords. You can of course host BitWarden, but the official software can always get worse (see Minio). Thankfully we have community run versions of the BitWarden server (VaultWarden), whereas 1password customers are left to dry. There just isn't any money in personal password managers, and restricting features like TOTP (BitWarden free tier) rarely entices the average person to get a paid plan.

[gaws]

> restricting features like TOTP (BitWarden free tier) rarely entices the average person to get a paid plan.

TOTP on Bitwarden is $10 a year.

[aed]

I'm a 15+ year user of 1password and have been telling myself to move off of it for like 5 years now. It ain't the price... $72 is really fine for good software that just works.

But as mentioned throughout the thread it's really just too much. My goodness they really could have a nice, profitable, business with simple software. I'd happily pay $10/month for the version of 1password from 15 years ago! It's just all too much.

[teeray]

The VC treadmill ruined what should be a simple, sustainable business. They’re not going to light the world on fire trying to pedal a password manager as the be all and end all IAM story for enterprises. It’s not the amount of the increase. It’s that they’re chasing enterprise for VC unicorn status and clearly intending to leave their original market behind. I don’t want my passwords in a product becoming more and more derelict since the org’s heart is in another place.

[puppycodes]

I would be fine with this if they fixed the wildly buggy browser extensions.

The number of times my preferences have been wiped after an extension update is maddening.

[robinhood]

Very disappointed by this. I've been a customer for many, many years on a Family plan, but I do not understand this price raise. The only reason they raise price is definitely because of the need to answer to investors, and the necessary enshitification that follows. While I understand every business needs to generate revenues, they put on us, the customers, the burden of their rapid hiring spree and growing operating costs. It's just sad. There is just so much you can charge for managing passwords, and the family plan becomes way too expensive for the value it truly provides. We will need to switch to a less expensive competitor.

[elashri]

That's for family plans. For individual plans it is increasing as

> Current vs New Pricing: Current price: $35.88 USD / year New price: $47.88 USD / year

[otterley]

That's a 33% increase!

[open592]

I checked with their "AI chat" about whether I could lock in current prices by renewing early but they said they would not allow this. I'm kind of surprised that there is no option to do this (I see Jetbrains as an example of a company which makes this very easy)

I've been a 1password customer for many years, so I'm a bit bummed out about this.

[seatac76]

That has to be the lamest use of “AI” to justify price increases.

[barumrho]

Anyone have suggestions for a good alternative?

I've been using 1Password (family version to share some subset within the family) for more than 10 years now, but I have to say the user experience has degraded quite a bit. Anyone have a better overall alternative? (Doesn't necessarily have to be cheaper.)

[smartbit]

Using Enpass, migrated from 1Password when in need of a Linux client some 10years ago. As early user I was grandfathered into a free lifetime account and eventually was required to pay a discounted lifetime fee $70 through Apple, which I’m fine with, it’s Indian developers need to pay their rent too.

Enpass has all features I need, on all platforms including iOS. It syncs using the api of one of the free storage providers, WebDAV or even over WiFi. Having some 600 entries and a few attachments (copy of ID Cards etc) and never had any performance issues. Nor issues with subdomains. Regular updates, most recently added PRF (Pseudo-Random Function) for passkeys. It lacks a command line client, which I can live with. Nor does it support the fingerprint reader on Linux, instead has a pin option for quick unlocking.

[mikestew]

I've used 1PWD for at least as long as you, and when renewal comes around (EDIT: oops, guess I never "upgraded" to subscription plan) I'm going to cancel and just stick with Apple's Passwords app (née Keychain Access). First "cloud!", subscriptions, now 33% price increases for the hell of it, I'm outta here, 1PWD. (Though in looking just now, we never upgraded to v8.0, so I guess I'm already outta here.)

I only suggest Passwords because if you've used 1PWD for that long, odds are good you're on Apple HW/OS. It does everything we need in our household, including shared creds. One of these days I'll get off me arse and export the 1PWD stuff (IIRC, 1PWD->Apple PWDs is doable). Right now we use 1PWD as R/O, and all new stuff goes in Passwords.

[kantselovich]

I'm working on an alternative that I hope would be better. https://github.com/lockstepvault-hq/lockstep (early alfa project)

Would you mind sharing what user experiences are not ideal with 1Password, I'd like to know I can address those those in Lockstep.

[otterley]

If you're in the Apple ecosystem, password and passkey management via iCloud is included.

[piskov]

Bitwarden, keepass

[gaws]

Bitwarden. You can host a free instance with Vaultwarden.

[imfing]

A very recent frustration from them was this: https://x.com/youyuxi/status/2005904473332564339?s=20 - their Chrome extension was breaking code block rendering on a lot of websites for weeks. The issue had already been reported in their community forum, but it didn’t seem to gain much traction until Evan You mentioned it publicly on Twitter. Only then did it feel like it was taken seriously.

That experience, combined with a ~33% price increase, makes the direction a bit concerning, and feels like it’s going in a down hill...

That said, it’s genuinely difficult to move my family off 1Password. I just wish there are stronger competitors.

[daringrain32781]

Their Linux app crashes half the time trying to launch, and I have to resort to the browser app. It's been like this for at least the 1 year I've been a customer. And, Their browser app also has a horrendous impact on browser performance. I always thought Firefox was just kind of slow..but it was 1password bogging it down all along.

[tzs]

The haven't raised the price of the individual plan in at least 8 years. It is now going up 33%.

Inflation calculated from the CPI over the last 8 years in the US was 31%, which is fuzzy enough that it should be considered approximately equal to 33%.

A lot of overreaction here.

[TiredOfLife]

And they can serve much more clients on single server than they could 8 years ago

[otterley]

I think it’s the steep adjustment in price more than anything else. Raising prices 3% every year is perceived quite differently than raising it 20-33% once.

[al_borland]

I’m really disappointed by this. I’ve been a 1Password user for 18 years.

Over the last several years, since they moved to Electron for the main app, things have gotten worse and worse. The browser extension doesn’t work half the time. In addition to being frustrating, that makes it a less secure system, as one of the benefits is that it only fills the password on the specified domain. A lack of reliability of the extension leaves people more vulnerable to phishing, since they have to copy/paste passwords out of the app.

The features they list, I don’t care about. AI item naming? What? It already automatically named things pretty well without AI. It feels like they just want to use the hot buzz word.

A password manager should be a fairly boring utility. It should be secure, stable, reliable for the long-haul. These ideas are incompatible with taking on investments from a bunch of celebrities.

When I heard about them taking on investors I was worried. Password managers create a fair amount of lock-in, and now they’re starting the squeeze, while failing to deliver on the basic functionality I want out of a password manager… filling passwords in the browser.

It seems like I’ll need to migrate over the next 5 months. I was hoping this day would never come, as it was mostly a good 18 years. I recommended 1Password to a lot of people over the years.

While I don’t want to move to a password manager that will create vendor lock-in, I will probably end up going to Apple Passwords.

[oftenwrong]

>The browser extension doesn’t work half the time. In addition to being frustrating, that makes it a less secure system, as one of the benefits is that it only fills the password on the specified domain. A lack of reliability of the extension leaves people more vulnerable to phishing, since they have to copy/paste passwords out of the app.

This is my main frustration with it as well. It is one of the main features in my mind, and it often does not work. It seems to work for many sites I use on desktop (Firefox on Linux, Mac), but doesn't work well at all on Android (Android app and Firefox). I can understand if this issue is outside of 1password's control because it possibly is due to specifics of Android's APIs, but I would prefer transparency in the matter.

[unsnap_biceps]

> In addition to being frustrating, that makes it a less secure system, as one of the benefits is that it only fills the password on the specified domain. A lack of reliability of the extension leaves people more vulnerable to phishing, since they have to copy/paste passwords out of the app.

The latest updates have it prompting me every time I auto fill to approve filing on the site.

    Click OK to fill your 1Password item on news.ycombinator.com

I'm dumbstruck by this. I want you to reject it if it's not the right site, not ask me to verify the site by hand every time...

[teeray]

Love how there’s never an “I don’t want new features, I want my current price” option.

[jsheard]

Lately their Windows client has been consistently crashing for me when it tries to auto-run on a fresh boot. It always works the second time, but still, how about getting your shit together before dropping a 30% price increase.

[utdoctor]

I’ve always had fine experiences with 1Password both on iPhone and my Mac. With how bad Windows 11 is and continues to be, I wonder if your ire is misdirected. On my work computer (Windows) I’ve had a plethora of stability issues across a variety of programs/applications including ones developed by Microsoft.

[user205738]

What do subscription password managers do compared to free managers, such as keepass + device-to-device synchronization, so that people are willing to pay even 1 penni, let alone $72?

[drcongo]

I despise what 1Password has become. They've spent the past 10 years removing everything that made it great, and becoming increasingly user hostile. And now this. Well they can fuck off. This is great timing though as only the other day I was researching the alternatives - current front runners are Passbolt [0], Hypervault [1] and Heylogin [2]. If anyone has personal experience with any of these I'd love to hear your thoughts.

[0] https://www.passbolt.com

[1] https://hypervault.com

[2] https://www.heylogin.com/en

[sufficient]

Hey, CEO and Co-Founder of heylogin here.

Feel free to try out heylogin and let me what you think of it. I know we don't have feature parity with 1pw, but we try to innovate on the core user experience of logging into websites first. Our typical users are non-IT people, but more and more features are now implemented to also cater IT pros.

[drcongo]

I'm also open to suggestions for other options. I'm more than happy to pay for a good product, which 1Password was when I first started paying them. Must be team focussed, work with any browser, and if it's not Electron I'll pay extra.

[kylehotchkiss]

Wow, add AI nobody wanted or needed and pull a gmail and say this justifies raising the price. Exceptionally uncool.

Apple plays the long game and has been improving the password app substantially. I've noticed.

[brendanmc6]

1password is by far my most recommended subscription to friends and family.

In a world where almost every single app or service I use has thrown me into a rage from enshittification or show-stopping bugs or both, where I can hardly even type this message because even iOS keyboards have regressed… 1password is actually a great service that makes my life objectively better.

I put them in an exclusive S-Tier with, surprisingly, Chase Mobile (in recent years), Signal, Google Sheets, and maybe an few others. They just work.

Since the rest of them ignore my 1 star App Store reviews and my desperate, detailed bug reports, the only power I have left is to support good software and recommend it to friends.

[microtonal]

My experience has been the opposite, they have become worse and worse since the early days when they were small Mac shop with a standalone app. It's really death by a thousand papercuts now. Sometimes it cannot fill a password, sometimes it loses the connection between the browser plugin and the native app and doesn't really fill anything at all anymore, the interface sucks compared to the native Mac version, etc.

The only reason I have not migrated away is that my wife and daughter also use it (1Password Family) and it seems like a huge task to properly migrate the hundreds of passwords, tens of passkeys, etc. Maybe this is the final straw.

[firefax]

>Chase Mobile

What banking tasks are you doing that other apps don't seem to handle -- are you trading stocks or something?

I basically never use a banking app except to deposit a check (which all the various apps seem to handle well now) or transfer money from the checking account that receives my direct deposit to the account I use at ATMS. (Love that air gap).

[wps]

> Chase Mobile

Really? To me that app is like the WeChat of banking. It just does so many things. Do not even get my started on the non-standard long totp that they force you to enter when trying to navigate certain parts of the app (you're already authed, why reauth?!).

I think the Schwab app-for doing as many things as the Chase app, is a much smoother experience.

[asjldkfin]

They took VC money, this was expected. But still, +30% is high.

[neillyons]

I stopped my 1Password subscription last year and started using Apple Passwords. The user experience is great if you switch to Safari with fingerprint login.

[puppycodes]

Considering you can very easily be forced to login with your fingerprint by cops, bad actors etc... I would (personally) avoid doing this.

Accessing your laptop is one thing, accessing all of your passwords for every app with a fingerprint is scary.

[jajuuka]

Not stoked but it's the first since I've joined. Not an insane jump. Seeing Bitwarden go up had me wondering. It's still the best all rounder password manager I've used. Has everything and does it all really well. If Bitwarden could integrate their Reports feature into the app that might be a compelling reason to come back.

[dyeje]

I love the product but this is a really aggressive price update and makes me concerned they’ll try to gouge me in years to come.

[chickahoona]

If you are looking for an alternative take a look at Psono. It's open source, only sold B2B so it's free for individuals. It's made in Germany, so a European alternative to the US solutions. It has all the typical features with browser extensions and apps for android and iOS.

[midnightdiesel]

Enshittification strikes again. For a normal user, the software seems to be getting worse and more cumbersome, and the company seems to continue focusing solely on pushing business- and enterprise-centric features that I have no use for. They'd do well to offer a non-pro type subscription for users who don't want all of that. Instead, though, I and a lot of others will simply be canceling.

[jrochkind1]

I've only been using it for a couple years, but I find it has gotten better not worse for me.

[syntaxing]

I don’t see why people do not use bitwarden. It even supports yubico keys.

[brynjolf]

Will they fix the Chrome extension for this price increase or do I have to wait ~1 hour for it to sync or restart the browser? Check the rating of the extension compared to all others. It is shit, it has been shit for 1+ year.

[aristofun]

Fortunately 1P6 with one time purchase still works. I don't care about this company since then.

[airbridgeflyer]

Using icloud passwords is more sensible. it's free and available on windows and other mac devices. In fact, opting for an icloud+ subscription at $1 a month is hard to resist. 1Password is secure but expensive

[jasonriddle]

Yeah, pretty disappointed by this as well. The app has been getting buggier overtime and I was already considering leaving, so this was the push I needed.

Seems like the most popular players in this space are Bitwarden and KeePass, does anybody have a positive or negative experience to share with either?

[cryptos]

I don't like Bitwarden UI/UX. It looks not really polished. Especially the "folders" are akward. How the implemented it, calling them labels and designing them like labels would make way more sense. But the whole UI looks like software developers - and not designers - built it.

[chente]

I use 1Password personally and use Bitwarden at work. Bitwarden doesn't feel as polished as 1password and the user experience could use some love.

[k_bx]

Bitwarden is a shit product lacking basic niceties: search is terrible (substring match is beyond first page of results), UI is sometimes non-async (typing freezes search), no way to sort by newest/date added, no way to make two note (textarea) fields, no way to expand it, consumes memory and CPU etc

However, it’s open-source, cross platform and sorta works.

[brendanmc6]

What bugs have you encountered? It’s been flawless for me.

[sega_sai]

The 33% increase (47.88/35.88) for the "features" I don't need is too much. I will be switching to Bitwarden.

I think if they increased the prices by 5% or something like that, I'd said fine, that >30% is simply not justified.

[dhruvmittal]

Most users don't need any of the premium features, so the point may be moot, but it's worth mentioning that bitwarden increased their premium tier prices by 100% this year (10/y to 20/y). https://bitwarden.com/blog/bitwarden-launches-enhanced-premi...

[nikolay]

They still don't have support for recovery codes and links to secrets between vaults... Their Chrome extension stopped working for most websites, especially for credit cards! The Electron app is using plenty of RAM.

[DropDead]

For me, its better to just use a local password store like KeePass

[saos]

I have been a customer since 2018. However, I'm getting tired of all these subscriptions. I will use Apple Password moving forward

[jms703]

My family members struggle to use 1Password. This breaks it for them, as I can't really defend 1Password over Apple/Google password managers anymore.

[delduca]

If they write a native (non Electron) app, fine.

[darepublic]

Their extension has not been working well

[orsenthil]

I am ready to pay for this. This is useful tool (even as there are many self-hosted options).

[vdfs]

This will finally push me to self host an alternative, not even an hour of work until everything is merged.

[shubhamintech]

I've been using Bitwarden, can anybody help me with how are they compared to 1Password?

[avazhi]

The 1Password app(s) have never been buggier or more frustrating to use. App UIs have never been more convoluted.

Enshittification comes for us all, sadly, even something like this that has largely been indispensable for me and my family for so long now.

Not sure what to say, because Bitwarden is worse at everything and nothing else is even worth mentioning based on what I know. Great example of something I’ll stay with for now simply because there are no better alternatives on the market.

PS - listing AI auto naming of items as an improvement got a genuine laugh out of me.

[Nextgrid]

I don't mind the increase per-se, but the "improvements" they advertise to justify it are laughable. Not to mention that 1Password 8 has been a major downgrade across the board.

[ckdarby]

This is in preparation for their IPO when the market is attractive.

[gigatree]

Still way under the actual rate of inflation

[aborsy]

4$/month is cheap. It’s about a coffee!

[AlexeyBelov]

This is a fallacy, because many apps and services require subscriptions. One subscription is "just a coffee", but you have a lot of them.

[merrvk]

Seems excessive

[fnoef]

Got the same. Kind of a bummer to see “AI powered item naming”. Who needs this shit? Hope the price increase is not to cover their useless AI spendings. Otherwise I’m happy with 1Password.

[fuckinpuppers]

“AI-powered item naming” is confusing to me. Do we need AI for that? It’s the site name, it’s worked fine for years.

Anything else seems self explanatory and a single thing the user needs to decide (title for a secure note, things like that)

It’s amazing how things are more efficient but at the same time more expensive because enshittification and capitalism.

This is a pretty big change percentage wise. Instead of the simple $1/month style bump like Spotify or all the other services.

If I recall correctly 1P used to be a one-time purchase then it wound up becoming a subscription. Unless they’re losing money as a company I don’t see a reason for this much increase. There isn’t a huge demand for a lot more features, their cloud bills for their services for sync and stuff should be benefitting from efficiencies…

This concerns me because this feels like the writing on the wall for the application. It’s going to become even more complex, bogged down and expensive, when it was working so well without all of that for so long.

I still have issues on my iPhone with the extension enabled. It makes safari reload pages and crash oddly. Not sure why, just makes it unstable for some reason, and has for easily a year if not a couple. I’ve just dealt with the headache. I’ve got no way to reproduce it in a meaningful enough way, but disabling that makes safari behave normally. That’s how I isolated it.

[fuckinpuppers]

Also many services, like Backblaze, usually give a heads up on new pricing and give you an opportunity to renew at the same price one last time. That was a further disappointment here too.

[montik22]

Wasn’t software cost going to 0 thanks to AI? How they justify 33% increase?

[paxys]

Even if the cost of software is truly going down (which is debatable), what makes you think the savings will be passed down to you?

[rovr138]

By what you're saying, the cost of AI sounds like a good argument.

[malshe]

Cost to companies may go down to zero but the price to consumers can still go up.

[fnwbr]

yeah, honestly i'm baffled... don't they have a whole team for marketing and communications? it's a slap in a customer's face... i've been on this subscription for 9 years, and now with enshittification, scott galloway, rutger bregman and cory doctorow all shouting off the roofs to cancel US-based subscriptions it's like no one on their public comms team is reading the room; like at all.

and on top of that they added this joke of a list of features supposed to justify the decision... as if i had previously been asked about if i'd want "AI-powered item naming. wow, what a shitshow.

[AlexandrB]

They're Canadian:

> © 2025 1Password. All rights reserved. 4711 Yonge St, 10th Floor, Toronto Ontario, M2N 6K8, Canada

Though I don't know if they host all their servers in Canada or not.

[piskov]

Most will just absorb the price.

Fee will move to something like Bitwarden and keepass

[NeatoJn]

$1 more per month is okay, but these planned features are laughable.

[gib444]

I was expecting this - they're just copying everyone else (LOVE that kind of inflation...)

They've amassed enough users who depend on something so critical (family accounts being even more entrenched). They're now in the enshittification era.

As a year of 1Password for about years, my perception is that their software quality is declining.

I recently bagged a free 1-year trial family account after looking at the alternatives (they're all way less polished) but I will re-evaluate the tradeoffs when the renewal is up.

In terms of price, if they've stopped innovating, I expect them to work on fixing bugs and compatibility. But they don't seem to be doing that, so I feel I'm just being milked for cash

--

Later

Also Bitwarden recently hiked family accounts from $24 -> $48 a year and personal from ~$10 -> $20. Funny how these companies copy each other