[decryptthis_NSA]

>> Probably the reason they're pulling a dick move and forcing everyone to Enhanced Campaigns which

That's not a "dick move," it's calculated. They're betting you will not leave since they have all that traffic and can deliver eyeballs to your ads. At some point it will be too expensive for you. Some new guy will try for a while but long term it's nasty for Google.

>> A few years ago to grow profits they forced all Quality scores down.

These past two years many sites have been destroyed by Panda and Penguin and many have been forced to advertise to replace the lost traffic. Coincidence I'm sure.