[duwip]

Yeah, we do that kind of stuff as well. At least you know what your data means. But when you start getting millions of hits a day, you won't necessarily want to spend some time scaling your system... In that case leaving it to the pros and focusing instead on your product may prove the most sensible move.

[joevandyk]

It should be pretty easy to scale out a simple set of data like this.

"Leaving it to the pros" means you don't control your data and you can't easily combine it with your other data about products, orders, whatever.