[diesellaws]

Hi, Co-founder here. Thanks for the honesty. We have found that people are drawn to our service for one or two big reasons. The first is the ability to quickly share a test build of an app amongst the team for feedback and iteration. No downloads, no installs - just a URL.

The second is the ability to market your app to your clients or fans via your website or through Facebook, to get instant engagement (vs a banner/screenshot) to drive downloads. We've found it to be highly effective and the average app play is about 1:30. Hope that helps!