top | item 6354649

Designs that Bell Almost Used for the Layout of Telephone Buttons

112 points| Aqua_Geek | 12 years ago |theatlantic.com | reply

69 comments

order
[+] user24|12 years ago|reply
What I particularly like is the fact that, from a purely data-driven perspective, the obvious choice is I-C; the rotary-mimicing layout.

But (I conject) the lower error rate and preference is merely down to familiarity of users with the older rotary system.

So the lesson, for me anyway, is that listening to your users or to your data without applying your own reasoning can easily lead you to the wrong conclusion.

Which is not groundbreaking, but it's nice to have case studies.

[+] user24|12 years ago|reply
*edit; it was lower keying time not lower error rate on I-C, but the point remains. I-C is the only layout with more than one special attribute.
[+] unreal37|12 years ago|reply
This title stretches the definition of the word "almost". They tested a bunch of varieties and settled on the best one. That doesn't mean the worst of them were "almost used".
[+] state|12 years ago|reply
Sometimes I think I have become so used to the extreme hyperbole of linkbait headlines that I forget it's even there. You're right.
[+] Mindless2112|12 years ago|reply
I never consciously realized that the phone button layout was different than the calculator/number-pad layout. Weird! I'm curious whether I've misdialed numbers because of that.
[+] Too|12 years ago|reply
I've lost my credit card due to that. ATMs have phone layout and i entered my pin using numpad layout three times T_T.
[+] ronaldx|12 years ago|reply
This causes frequent but barely-traceable errors in math classrooms, in my experience.
[+] xbryanx|12 years ago|reply
It's really odd to me that the traditional keyboard 10-key entry pad hasn't switched to the phone number layout. If the phone layout is more efficient and less error prone, why didn't keyboards start with the phone layout and not the calculator layout?
[+] droithomme|12 years ago|reply
For 10 key entry in accounting you want the most often used numbers closest to you. Benford's Law explains why 1 is the most common digit, followed by 2, 3, etc. Thus for hand entry, small digits should be closest to the hand, at the bottom, and larger digits at top.

For dialing a phone you are not constantly dialing numbers as a accountant or data entry person will be doing. For phoning, the number 1 is not the most common one, it's was actually more rare in old numbers which reserved 1 and 0 in some positions for area codes, needed only for long distance. The user testing showed that top to bottom order worked better for users than bottom to top. Undoubtedly since it matched reading order of the english language, going top to bottom as well.

The most efficient and least error prone layout depends on the task. The task of accounting, and the digit frequency, is very different from the task of telephoning.

[+] raldi|12 years ago|reply
The digits 1, 2, and 3 appear more often in data than the digits 7, 8, and 9, so you can do data entry faster with the existing layout.
[+] ChuckMcM|12 years ago|reply
http://www.vcalc.net/Keyboard.htm has lots of theories. I had a vague memory that it was due to some sort of patent issue but given a complete lack of verification on that I distrust that memory.
[+] soperj|12 years ago|reply
Might only be less error prone for entering phone numbers.
[+] pdubbs|12 years ago|reply
It's interesting to think about how the use of one of these alternate layouts would influence today's phones. I wonder what the iOS/Android phone apps would look like with a circular button layout.
[+] mbq|12 years ago|reply
There was at least Nokia 3650 with something like I-C; I must say I liked its layout but Nokia never continued it.
[+] smileysteve|12 years ago|reply
This makes me wonder how many HackerNews readers have actually used a rotary phone.
[+] jacques_chester|12 years ago|reply
It's like remembering the screeeeee-krrsssssh-bdang!bdang!bdang!-krrrssssh-click of a dialup modem. It fairly neatly bifurcates generations of nerds.

Rotary phones were quite elegant. As the dial returns to 0, it sends pulses down the line. The pulses actuate series of stepping switches to form the final phone circuit.

[+] mhb|12 years ago|reply
It makes me wonder how many have re-mapped their phone buttons to whatever the Dvorak equivalent of the numeric keypad would be. With blank keys, of course.
[+] ams6110|12 years ago|reply
I remember, as a kid, wondering whether the clicking of the rotary dial could be simulated by clicking the hook button rapidly. It worked! I could dial the phone by simply tapping the hook button.

At one point I tried connecting a simple speaker (from a little transistor radio I had taken apart) directly to the phone line. I got a dial tone. By connecting one wire to the speaker terminal, and tapping the other wire on the other terminal, I could dial a phone number. Those old phones were really very simple things.

No idea if the phone network still supports pulse dialing. I'd guess it does, but haven't tried it.

[+] snogglethorpe|12 years ago|reply
I stayed in a hotel in Hiroshima in 2011, and my room had a rotary phone (the room generally looked like nothing had changed changed since about 1971)! :]

[The actual hotel: "アレーホテル広島並木通". It was actually a very nice hotel—clean and neat, friendly service, free (if simple) breakfast, crazy-low prices, and an incredible location—just a bit out-of-date. I highly recommend it for anyone wanting a budget hotel in Hiroshima. They also have slightly more expensive rooms that look a bit more modern (maybe even rocking a touch-tone! :).]

[+] korethr|12 years ago|reply
I have. I don't recall where I first saw it, but I do recall thinking to myself, "What's wrong with this thing? It must be broken -- it is making clicking sounds instead of a proper beep."

Shortly after ward, the purpose of those pulse/tone switches on more modern touch-tone telephones dawned on me: they existed for backwards compatibility with especially old phone networks which didn't support touch-tone devices, only rotary-dial ones. That such networks actually existed and were still in operation didn't seem such like such a crazy idea, considering the museum piece I was holding in my hands.

[+] 5555624|12 years ago|reply
Probably more than those who used the letter prefixes. I remember our 527-xxxx was JA7-xxxx. I don't remember ever telling anyone the "JA7" version of our home number, but it was the way we remembered our doctor's number. I feel old.
[+] grecy|12 years ago|reply
I'm 31 and my family home had nothing but a rotary phone until ~1995. We didn't get a TV with a remote until around the same time, and it only got 3 channels. My parents still only have 3 channels living there.

I grew up in Australia :)

[+] mentos|12 years ago|reply
I wonder how long the telephone number will be around for? Another 10 years? 100?

Do you think 1000 years from now we'll still be using them?

[+] BrandonMarc|12 years ago|reply
Can you rattle off your facebook account number? Chances are, few people are more than semi-consciously aware that such a thing exists.

Chances are the phone number will remain, but it won't be important ... like Facebook, and like modern phones, you deliberately connect with someone. True with modern phones you do consciously give them a number whereas with Facebook you don't (even though it's the underlying account id #'s used by Facebook's infrastructure), but there are other options such as bumping someone's phone with yours to initiate transfer of some piece of data or other.

[+] Aqua_Geek|12 years ago|reply
I would like to think it'll soon be slowly replaced by something more sophisticated.

Personally, I'd love to have control over who can contact me and by what means - basically, grant access to specific pieces of my contact information to specific third parties where I can revoke access at any time and they get any updates I make instantly.

[+] bhrgunatha|12 years ago|reply
I'm struggling to find a difference between IV-A (the winning design) and VI-A.

Is there a subtle difference? They look the same to me.

If they are the same, why would they have two identical designs?

[+] lstamour|12 years ago|reply
Saw this too. I suspect each row refers to a specific head-to-head test of 3 designs. If so, you should only compare statements within each row, and not vertically.
[+] nonchalance|12 years ago|reply
Keying Time. Look at the asterisk next to IV-A (significantly shorter keying time)
[+] smoyer|12 years ago|reply
I remember having a touch-tone phone with the buttons in the positions of the finger holes for a rotary-dial phone. I think it was supposed to look retro?
[+] hawkharris|12 years ago|reply
I hope that the cross pattern came with gospel sounds instead of the standard beeps.
[+] riazrizvi|12 years ago|reply
They should have put the zero before the one.
[+] ds9|12 years ago|reply
Yes!! It's remarkable that only one or two of the designs had the numbers in order.

I've always wondered about this in regard to keyboards as well: why did anyone ever think it was a good idea to put one of the numbers out of sequence?

[+] DanBC|12 years ago|reply
None of these include the ABCD keys (FLASH OVERRIDE, FLASH, IMMEDIATE, & PRIORITY) used by AUTOVON which started in 1963.

It's interesting that all of these layouts are presented on a round background.

[+] darwinGod|12 years ago|reply
Book Recommendation: "Design of Everyday things". A great book,and particularly covers quite a bit about telephones.

Surprised no one has brought this up yet. :-)

[+] wozniacki|12 years ago|reply
I like III-B.

It seems to have the least amount of finger-roam of all the layouts.

Yet it offers more keying discernability than VI-A owing to the tiered layout.

[+] Coincoin|12 years ago|reply
I wonder if they took the visual mnemonic shortcut we use to remember the numbers into account. That would explain why they settled on a uniform almost square grid.
[+] jcl|12 years ago|reply
And V-A would have supported "home row"-style touch-typing for all 10 numbers, plus room for the extra two buttons that commonly get added.
[+] stevewillows|12 years ago|reply
Based on this sheet, it looks like they decided on the layout we use but wanted testing to back it up.
[+] qznc|12 years ago|reply
Hm, IV-A and VI-A is the same?
[+] olalonde|12 years ago|reply
From the comments:

2A and 6B are the same too. Maybe the repeats got the best results in the first five sets of trials so they brought them back and pitted them against each other as well as the traditional rotary phone number arrangement in round six. 6A eventually won, obviously.

[+] unreal37|12 years ago|reply
These were tests. They tested each group against each other, so some of the patterns were tested more than once.
[+] tfussell|12 years ago|reply
Maybe. It looks like the buttons are a bit smaller with slightly more space between them.
[+] nextstep|12 years ago|reply
Aren't VI-A and IV-A the same layout?
[+] jack-r-abbit|12 years ago|reply
Ya. And aren't II-A and VI-B the same? It bothers me that they didn't mention anything about this.