top | item 6803375

How I saved $39,420 by not buying a domain without a prototype

22 points| turoczy | 12 years ago |adamduvander.com

36 comments

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[+] michael_nielsen|12 years ago|reply
Why, just this morning I saved myself 360 million dollars by not buying a Boeing-747!

http://www.boeing.com/boeing/commercial/prices/

[+] kryptiskt|12 years ago|reply
It warms my heart that Boeing has pricing information available, even if it's just average prices. I hate that "Call Us" where the price should be and needing to go through excruciating pitching by sales droid to get further, I'll ask them how their product is more special than a 747 next time....
[+] ChuckMcM|12 years ago|reply
It is tempting to go with this line of reasoning :-) Although the more salient point is getting a better handle on predicting the return on an investment. I'll admit that I've bought a third party accessory that I was "pretty sure" would work with something, only to find out that it would not, and then being unable to return the accessory. That really was money down the drain. My wife, being much more frugal than I, has pretty much trained me out of that habit. And of course it is especially dangerous in business.
[+] smiro2000|12 years ago|reply
i saved 15% or more by switching to geiko
[+] ryanthejuggler|12 years ago|reply
I actually made $500 by buying a domain without a prototype. Back in college I started working on a personal project I decided to call "Silicon Brain". As soon as I had my first 5 lines of JavaScript I bought the domain name "sibrain.com". Fast forward a few months... I've lost interest in the project. Someone contacts me looking to buy the domain, I accept, payment is made within a week, and I am $500 richer.

[EDIT: Thanks joelrunyon for the cached copy.]

I'd like to make a counterargument: that if you think of a domain name that's relatively pronouncable and not extremely limited in scope (e.g. "joes-art-supply.com" would be pretty specific, but "joeworld.com" doesn't limit you as much) nab it. Granted, you don't want to be doing this every day, but remember, "google" was once a nonsense word (okay, it was a misspelling of a number that was rarely used outside of certain contexts).

[+] phaed|12 years ago|reply
The guy who bought the domain from you could have saved himself $500 had he not bought the domain before prototype (the site is dead).
[+] drzaiusapelord|12 years ago|reply
and now its just a parked 'for sale' godaddy domain. The early web pioneers thought domains would help produce more websites. Instead they're abused as investment vehicles while we keep stripping away vowels to find one that isn't taken.
[+] joelrunyon|12 years ago|reply
His numbers seem a bit off & inflated to make the point.

For example - why does he have to buy 3 domains per idea he thinks up? Getting the .com alone would be sufficient until he actually does have a prototype. Similarly, why is he bound to hold on to them for 3 years a piece?

A good alternative would be the "1 year rule" or buy a domain & commit to not renewing if you don't have a prototype finished by the first year.

All of a sudden - instead of risking $40k, you've got that by a factor of 10 (and that's if you're actually buying a domain every single day). At that point - the domain buying either needs to be a part-time job or is a really bad exercise in procrastination & distraction.

Alternative Numbers

> 1 Year - 365 Ideas

> Domain - $10.50

> 1 Year = $3,650

[+] duvander|12 years ago|reply
Yeah, my numbers were inflated, but even with your numbers the point is the same: work on your idea first and only buy its home when you're ready to launch. Thanks for reading.
[+] wikwocket|12 years ago|reply
The reasoning here is a little silly; even those who pursue ideas without prototypes or validation probably don't buy up three domains every single day, so of course it's not a matter of saving forty thousand dollars.

However, this does bring to mind two good points:

* Consider validating an idea, or at least making a paper prototype, before spending lot of time or money chasing it.

* Getting the perfect domain name for an idea is not crucial to its success. Look at Dropbox, they used getdropbox.com early on, presumably until they were big enough to buy dropbox.com.

[+] quasque|12 years ago|reply
The truth of Dropbox's acquisition of dropbox.com is a little murkier than them just buying it - it appears that they initiated this by suing the previous owner, who had owned the domain since 1995:

http://law.justia.com/cases/federal/district-courts/californ...

However, the case was later dismissed, so I guess they came to some other agreement after all:

http://law.justia.com/cases/federal/district-courts/californ...

No details on whether the initial owner had to give up the domain or was fairly compensated.

[+] Nurdok|12 years ago|reply
> 1 Year - 365 Ideas.

I don't believe someone can buy domains for a spur-of-the-moment idea back-to-back even 3 days before he'll realize he has a problem. I would think that you can at least remember than you bought a domain yesterday and try to work on it a little.

[+] swalsh|12 years ago|reply
> Just about every day I have at least one new idea.

Jeez, and here I am having trouble coming up with just one.

[+] logn|12 years ago|reply
The best way to overcome this is to keep a running list of any business or project you think of that's even remotely worthwhile. Continually groom and sort this list. It's like how comedians and writers come up with material, a lot of them carry around a notebook. Your brain gets used to having this background thread that is coming up with ideas and seeing all your ideas laid out in writing spurs new ones.
[+] neya|12 years ago|reply
I probably didn't save as much as the OP, but I saved a good $1000 of my domains. You see, domain registration becomes addictive, when you get an idea, you are so convinced that it would work and it will make you rich (probably) over night. I've fallen for this trap too, I registered some top notch domains in a span of 2 years, amounting to a total of ~50+ domains because of that sudden impulsive urge - "Oh, it's available! I should register it ASAP!"

Contrary to popular belief, there is (in my personal experience) not much (monetary) value for domains as the registrars and the others might want you to believe. I registered some really short, cool names that were estimated by 'domain experts'/appraisals estimating some of my so called premium domains for $1000's of dollars, yet in the end, I had to pay money to domain marketplaces (like GoDaddy) to list my domain for sale, only to discover that the demand isn't just there at all. A few scammers contacted me about their domain appraisal and brokerage services and that was just it. And unless you have a really really valuable domain that has some actual traffic in it, this is not worth investing your money in.

So, I just let the domains expire one by one. At first it was kind of painful, but after two painful years and after losing $1000+ dollars, I can tell you that when you have the actual product ready, the domain will be the least of your problems.

[+] CookWithMe|12 years ago|reply
> When the domain version of the name is available

When did that ever happen?

For every prototype I have build, I (or we in some cases) spend days looking for good name-domain combinations.

In my experience it is a real pain to find a domain worth buying for a specific idea, let alone 3 per day.

[+] petercooper|12 years ago|reply
Overall point is good, but while I could believe someone could come up with a reasonable idea every day of the year, coming up with a good enough name for each one that's worth registering seems unrealistic. If you can do that, you could have a mind blowing career in branding ;-)
[+] doki_pen|12 years ago|reply
If you buy a domain for x and can't resell it for some approximation of x, then you paid too much.
[+] joshguthrie|12 years ago|reply
How I'm gonna save time by not clicking on linkbait.
[+] kshay|12 years ago|reply
403 I Didn't Buy a Domain
[+] whatever2001|12 years ago|reply
site's down, perhaps a sign from the domain gods??