[Taylorious]

I for one welcome anything that exposes people to programming. I don't think it will necessarily transform the US economy or anything, but I think it will be genuinely good for people to have the exposure. K-12 and college students are taught all kind of things that may not click with them or be relevant in their daily life when they get out of school (plenty of people never use math or writing skills in their actual job/life). What I'm getting at is even though many people won't "get" programming or will simply have no desire to pursue it, exposing them to it wont kill them. There are also people who never thought of programming but try it and it does click with them.

At my university the intro CS course counts as a language. Since many degrees require a language course, lots of non CS students take it so they don't have to take French etc. A surprising number of strong CS students in my senior class started out in another major, took the intro CS class for their language,and then ended up switching majors! One person was going for nursing before he switched to CS and is now doing graduate level research as a CS undergrad and will be going to get a phd in CS and math. You'd think the guy has been programming since he was in diapers.

Unfortunately CS is one of those subjects that a lot of people are never exposed to and will never know if they love it or have a knack for it. It seems like most of the CS majors I have encountered are people who are either computer/math nerds or people were big into gaming and got into programming for that (most of them end up giving up on game programming for well known reasons). I think your average person sees CS as something only math/computer nerds can do and as something that is really hard and math intensive. If they actually had a gentle introduction they may love it and may even be good at it. Lets not kid ourselves, most programming isn't something only super geniuses can do.

[tmzt]

Sounds like an easy way for University to use an incentive to encourage more people into a degree path that might yield dividends for them, and move people away from majors that don't lead into employment.