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arkonaut | 12 years ago

Mattermark and their rankings are going to be looked back on as just as useless as a professional blogger. There are hints of positives for you to take away (and make wide sweeping bets across companies with - if you're an investor), but the outliers end up being outliers in a number of ways. Pretty much all the ways that make prognostication like this precisely pointless.

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dmor|12 years ago

Mattermark founder here, and to be clear we are not "prognosticating" - the Mattermark Score has not been proven to be predictive in any way. It is descriptive, describing which companies are getting more and more people to care about their existence on an ongoing basis. If anything, this might be similar to "traction" and might help companies raise... but as we all know many startups who appear to have traction still fail. What we hope to do is make investors aware of companies who are gaining traction that they might overlook, and in the long run we hope we can encourage them to look beyond the echo chamber of tech and focus on the echo chamber of a startup's actual customers. We'll see how it goes...