[whoismua]

"The implication of this report was that eBay was going to drop AdWords as a channel and focus its efforts on organic search engine optimization.

So how did that work out for them?"

Hmmm.....just hmmm....

I do not buy that Google Search is not doing Google Adword's bidding, directly or indirectly. They know why advertises and who doesn't, by name and by category ("large brands" for example. ) So unless Google is separated in two separately owned parts (Search and Ads) I think people have every reason to question this. Especially since a drop in traffic essentially forces a site to buy ads.

the same goes for Android and Chrome, many of their features are to drive people to Google search.