[c4mden]

Except, with an RSS feed, you can be assured that you are receiving ALL of the content that is being published by the site you are following. With Facebook, you are at the mercy of a black-box algorithm that decides which posts you want to see. Those local breweries are going to have to pay FB in order for all of their followers to view any specific post.

[potatolicious]

But I don't want to receive ALL the content. Unfortunately social media "consultants" and "experts" have decided to conflate spamminess with user engagement, and many businesses I legitimately want to hear from have taken to broadcasting every minutiae of what they do.

The black-boxiness of the algorithm is non-ideal, but some algorithm is required.

[nhangen]

What FB has done is force people to game the system in order to appear in the feed, which results in more content than people are able to consume, which results in the fact that we don't want to see it all because some of it is junk.

This is a problem that Facebook has created, and one they will wrestle with until they either fix it and save their business, or are displaced by an upstart.

[snowwrestler]

You can tell Facebook to deliver all the content from a particular brand or person. There is a setting.