[bialecki]

It's only a matter of time until someone open sources an editor like this or, probably more useful more most people, creates a service that embeds an email editor like this in your app.

It'll be interesting to see how much adoption it gets because I don't think it's the solution most people really want. IMO, something simpler like a Markdown / Bootstrap for email is the real solution -- something that takes a simpler syntax or simple HTML and compiles it into "email compatible" HTML.

The thing that really sucks about email design is that you are stuck with HTML circa the early 2000s. An abstraction layer that took care of those annoying details seems like the real way to go. Curious what others think.

[vidarh]

Dealing with actual clients that sends e-mail campaigns, trying to get them to deal with Markdown would be an absolute disaster.

Then again, we have in-house editor similar to this (though less polished), and letting them use that is often also a disaster. We've found that making the templates more restrictive (give them places to type text, but not much more) tends to work best.

[wyck]

I agree 100%, even giving the client access to a simple WYSIWYG editor (think mailchimp, campaign monitor, exacttarget, etc) always end up in a nightmare is mis-aligned and wrongly sized graphics and text. Not to mention what happens on mobile and of course outlook's wonderful rendering.

We build a lot of emails and we don't allow our clients to touch anything. It's something I hate dealing with on all levels but the ROI can be incredible for some business's.