[obviouslygreen]

There's nothing wrong with that for people who choose to use it that way. But it kills discoverability (well, more accurately, there is no discoverability) for people who may hear about it without being given the direct link to this particular site or the page itself and attempt to search for it, only to find... they're not really sure what.

[marc]

Valid point on worth-of-mouth. Since the app is relatively new, it might take a while for it to rank. (Not sure that's how the App Store works, but can imagine the more downloads/reviews the higher it will rank for its keywords)

[freebs]

Exactly. If I were the author I'd come up with a more unique name.