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blahblah7777 | 11 years ago

TL;DW for The System (courtesy of Wikipedia):

The System, a Channel 4 special in which Brown shared his "100 percent guaranteed" method for winning on the horses, was first shown on 1 February 2008.

The show was based around the idea that a system could be developed to "guarantee a winner" of horse races. Cameras followed a member of the public, Khadisha, as Brown anonymously sent her correct predictions of five races in a row, before encouraging her to place as much money as she could on the sixth race. To demonstrate the system to the viewer, Brown tossed a coin showing ten heads in a row to prove it was not impossible, just highly improbable.

After Brown had placed a bet of £4,000 of Khadisha's money on a horse in the final race, he explained that "The System" did not really exist. He had started by contacting 7,776 people and split them into six groups, giving each group a different horse. As each race had taken place 5⁄6 of the people had lost and were dropped from the system. Brown had a different person backing each horse in each race, and one individual, Khadisha, won five times in a row. This was similar to the coin flipping earlier: rather than having a predictive technique, Brown had tossed a coin repeatedly until ten heads had come up in a row, taking over nine hours to produce the required film. Brown expressed the opinion that the principle behind "The System" (essentially confirmation bias or survivorship bias) is what is behind belief in spiritualism or homoeopathic and alternative medicine.

After the selected horse in the final race lost, and Khadisha was convinced that she had lost all her borrowed money, Brown told Khadisha to look again at the betting slip in her hand. The ticket showed the winning horse's name, meaning Khadisha kept her stake and received winnings of £13,000. Brown claimed that he had decided to bet on a different horse when he got to the booth.

At the end of the show, a title card explained that "at each stage of the process, participants who did not make it to the next round were offered a complete refund of any bets they had placed."

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zimpenfish|11 years ago

Didn't someone do something very similar in the early 1900s with newspaper adverts? I have a definite vague memory of a binary "keep the winners" scam.