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santacluster | 11 years ago

It's a recurring pattern that Apple has to re-invent the entry level laptops every once in a while because they've become so powerful and versatile the target audience for the "pro" laptops starts to prefer them over the heavier, more expensive and overly powerful high-end alternatives.

Personally I have found myself continuously switching between the "pro" and "regular" offerings ever since the days of Powerbook and iBook, and if a 12" Air would be nothing more than a newer, better Air with a retina screen I would probably pick it over the 13" Pro I currently use.

Apple regularly moves the goalposts to avoid cannibalizing the high-end line.

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morsch|11 years ago

This time around it's the opposite, the Pro line has been creeping towards the Air line (from TFA): "The 13-inch MacBook Air and MacBook Pro aren’t that different—$300 gets you an extra half a pound, a Retina display, and a processor that’s an awful lot faster."