[photorized]

Disclaimer:

We built a product for researching competition. Part of its core functionality is monitoring Twitter activity related to a given company and determining where their popularity is coming from, and who is influencing it.

Naturally, we’re testing the product by monitoring other companies in the Competitive Intelligence space, so we know what we’re up against. The list of companies we added was determined by questions we’d been asked by prospects, “how does iTrend compare against X in terms of Competitive Intelligence?”.

One company, Owler, immediately stood out due to some very unusual patterns. All of their top promoters appear to be their own accounts. Each account is going through companies' Twitter handles alphabetically, sending them a message based on what appears to be a series of predetermined templates.

Details with screenshots, if anyone is interested:

http://blog.itrendcorporation.com/2015/03/09/researching-com...