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esusatyo | 11 years ago

Here are the videos discussed in the article: http://www.apple.com/watch/films/

The interesting thing is, Apple did not show the Gold video in the event at all. They showed all the other videos.

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TazeTSchnitzel|11 years ago

So I wasn't just imagining it! I thought they'd missed the gold one.

zxcvgm|11 years ago

maybe they wanted to avoid people talking about how they managed to use less gold in the watches.

http://leancrew.com/all-this/2015/03/apple-gold/

bidatzi|11 years ago

If you watch the gold video (or read the article), you'll see they're not using anything remotely similar to the process in that MMC patent. It's essentially a conventional alloy, mechanically hardened.

Cookingboy|11 years ago

I don't know what you were talking about, I watched the event live and the gold video was definitely shown.

macintux|11 years ago

I watched it too. They showed aluminum and stainless steel, but no gold.