You wouldn't take Google seriously? I'm sure they didn't fork out just for today, they will be using it for their products at some point.
In a few years, it will probably the standard domain for big corps. iphone.apple, macbook.apple, etc. It looks weird now (or an intranet address at best), but once people get used to it, it will be recognisable as a domain just as any.com is now.
Not to mention, an explosion of TLDs for reselling (.futbol .enterprise etc) means people will just equate . on billboards etc with a domain.
The fact that a company needs their own gTLD is silly. Sites like google have a perfectly good domain. Why use iphone.apple if apple can already do iphone.apple.com or apple.com/iphone? At the end of the day the consumer will not start guessing what domain he/she has to use to get what they want. The average consumer uses a search engine and types in "apple iphone". They don't care about iphone.apple they just want to go to the product page.
The TLD system is arguably broken, because it never turned out as hierarchical as it was supposed to. All the new TLDs do is force people to shell out more money to squat on pointless domains to avoid them being used for fraud (or, worse, by the competition).
codecondo|11 years ago
ikeboy|11 years ago
wwwhizz|11 years ago
mmahemoff|11 years ago
In a few years, it will probably the standard domain for big corps. iphone.apple, macbook.apple, etc. It looks weird now (or an intranet address at best), but once people get used to it, it will be recognisable as a domain just as any.com is now.
Not to mention, an explosion of TLDs for reselling (.futbol .enterprise etc) means people will just equate . on billboards etc with a domain.
BetaMechazawa|11 years ago
jitl|11 years ago
creshal|11 years ago
sneak|11 years ago