[kamikazi]

The problem is akin to being a frog in the well.

Millions of first-time internet users will be onboarded (using shady mktg techniques - that's just how things work on the ground where it gets real dirty) onto free flavors of handpicked services.

They have no idea of real internet. Please see the very first link I posted which gives our full reply. It answers your Qn in depth.