[culo]

Smart move for AWS, but they are not innovating nothing here, just following. Late.

Companies like Apigee/Mashape/3scale/Mulesoft have been doing cloud API management in various forms since 2008. Even Microsoft Azure has an API management offering since two years.

Nowadays all those API gateway features are commodities and doesn't make sense to pay for it anymore. Indeed Open Source projects such as KONG [1] are getting tremendous tractions. Same things happened in search with all cloud solutions and then ElasticSearch came out and was game over.

[1] https://github.com/mashape/kong

[oblio]

AWS has a lot of pull. And they iterate quickly. Plus AWS is probably still the most complete cloud offerings, and integration is always great.

[culo]

the more complete is the integration, the more locked in you are.