GoldfishCRM | 9 years ago | on: Apple Event on September 7th
GoldfishCRM's comments
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GoldfishCRM | 12 years ago | on: When CRM Meets Pebble Watch
I believe the reason for this is that we started out with papers, just like email started with mail, an inbox and an outbox. Email today is much smarter with conversation history but for a long time and stil today we have in and outboxes. Todays CRM is just a enlargement of the paper based system but with the disadvantage that you have to do the entire structure on how information is stored once you want to change the workflow. That leads to much longer iterations and changing is hard.
If you work in sales ask your self this: * Does my CRM system answer what I am going to do? Not just your self written todo list, I mean some intelligence like what is the most optimal action for you to do in any given moment. * How long does it take to change your CRM system to adopt it to your organisation * Do you still have fields for fax number in your CRM? * How is knowledge transferred from your top performing sales people to others. Does your CRM system help with that.
CRM system should give more then it takes. It should answer thous questions.
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